As the Trump Administration prepares to scale back regulations on carbon pollution, consumers take matters into their own hands – BIGLY!
Recent events suggest consumers are fighting back to protect the health of the planet. If true, it might just mean that decades of environmental public service announcements are paying off. Grassroots movements have sprung up across the country amplifying angry voices heard at protests and Congressional town hall meetings. Conscientious consumers are taking action on every front, leveraging the power of their voice – and wallet – as their call to action.
Anecdotal evidence suggests the consumer backlash is real. Consider the following:
Americans are taking global warming more seriously today than at any time in the past. A recent Gallup poll indicated Americans now see themselves as “Concerned Believers” in the fight against global warming. Further, sixty-four percent of U.S. adults say they are worried a “great deal” or “fair amount” about global warming, up from 55% at this time last year and the highest reading since 2008.
Since President Trump was elected, web sales for Clearview Energy, a renewable energy supplier, have increased by 500%. “Every time Trump threatens to dismantle the EPA, our green energy plan sales skyrocket,” says Clearview Energy President Frank McGovern. “Who could have predicted that opposition to his environmental policies would serve as such a strong driver of consumer behavior. Trump has, in fact, created a Clean Energy Plan – one that is powered by the people!”
Solarview, an Austin-based solar company, also reports an uptick in requests for solar panel installations. Managing Director, Rich Salinas, recently noted, “Consumers are looking to take advantage of tax incentives and rebates for fear the Trump Administration will scrap them along with our commitment to leading the charge to combat climate change and its impacts.”
Now more than ever, consumer voices – and choices – are turning out to be the firewall against President Trump’s environmental policies. Their behavior during this pivotal moment will have huge consequences for public health, the environment, and the economy for decades to come.