In Short : The ‘Ek Ped Maa Ke Naam’ campaign, launched by PM Modi on World Environment Day 2024, encourages planting trees in mothers’ honor to promote ecological conservation and respect. Led by the Environment Ministry, it achieved its target of 80 crore saplings early, aiming for 140 crore by March 2025, symbolizing cultural values and environmental stewardship.
In Detail : The Hon’ble Prime Minister launched the ‘Ek Ped Maa Ke Naam’ campaign on 5th June, 2024 on the occasion of World Environment Day. This campaign draws a parallel between the nurturing of nature by Mother Earth and the nurturing of human lives by our mothers. It aims to underline this relation by planting a tree as a mark of love, respect and honour for our mothers and by pledging to protect trees and mother earth. Through this campaign, halting and reversing land degradation, building drought resilience, preventing desertification and increasing the green cover of the country through voluntary planting of trees by all the citizens is envisaged.
As on 16/12/2024, plantation of 102.82 crore seedlings have been reported on MeriLife portal under the campaign with participation of the Government agencies, village- level institutions, public representatives, educational institutions, youth, students and other stakeholders.
The campaign not only aims at planting trees but sensitizes people about the need to protect and nurture them. The planting of indigenous species not only helps in improving the survival of trees but also builds a resilient ecosystem in the plantation areas. The maintenance of planted seedlings is encouraged through public participation and volunteerism/internship.
This information was given by Union Minister of State for Environment, Forest and Climate Change Shri Kirti Vardhan Singh in a written reply in the Rajya Sabha today.